MACH Interview with Albert Lee

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Interview with Albert Lee, General Manager – Asia-Pacific

Publication: 02.10.2007

Albert Lee operates from MACH’s Singapore office. As the General Manager, his main responsibilities are sales, account and support management; and the continual expansion of MACH’s presence in the APAC region.

1) Albert, you joined MACH in January this year; how are you enjoying your role? What is your view on the recent merger with Cibernet?
“I am thoroughly enjoying my role of managing MACH’s business in Asia. In particular, the interesting areas of my role are meeting the clients to discuss their operational needs, and to introduce them to the vast range of MACH’s products and services. There is also much satisfaction in being able to contribute to the operational efficiency, the business needs and to the increased profitability of the clients.

I believe that the merger with Cibernet will allow us to bring even greater services and value to our clients. Cibernet and MACH have a great fit in terms of expertise, solutions and service offerings. I am also glad to have the Cibernet people in the region join my organisation. They are very experienced people, and will add value to the Asian Team.”
 

2) Are there any predominant trends in the APAC region?
“The markets in Asia are fast maturing. These trends require operators in the region to be more efficient in their operations and innovative with their products and service offerings. MACH, as the leader in the market needs to be sensitive to the current and future needs of our clients in this pursuit of both service and operational excellence.

I am very confident that MACH is able to meet these challenges as MACH’s development capabilities are unmatched in the industry. We have a good product and services roadmap and more importantly, we can deliver as planned."


3) What do you consider to be MACH’s strengths within the region? What are our strengths globally?
“The greatest strength of MACH in the region is our people. In this industry segment, we have the largest team of people comprising account management, customer support and products specialists. Having a team in Asia, backed by our specialists in Europe and India, we are able to support our clients in the region with a high level of service quality.

Globally, we are the industry leader in the areas of clearing and settlement for mobile based transactions. We have the largest customer coverage and reach, a long history of mobile based clearing and settlement, with some of the best people and developers in the industry. With these strengths, we are capable of providing reliable and innovative solutions to our clients.”
   

4) How can our services add value to our clients in APAC? What differentiates us from our competitors?
“Firstly, we have the required people to support our clients. Having a full team of account management and customer support people in the region allows us to work with our clients in similar time zones. This is a very strong value.

MACH also has people involved with the GSMA, and participating in the working groups. This allows us to feel the pulse and contribute to developments in this industry. The knowledge gained, plus the strengths of our people, especially their strong experience in the mobile industry allows us to constantly provide products and features to meet the needs of the industry.

These strengths are all available to our clients and differentiate us from our competitors. Today, it is all about providing cost-effective products and services. My job is to bring our company’s strengths, through the Asian Team, to add value to our clients' operations.”
  

5) What factors really motivate the Asian Team?
“The main factor that motivates the Asian Team is strong customer satisfaction. When our clients are happy, they provide the best motivation for us.

The other strong motivator is the strength of the company. Being able to provide strong products and services allows us to meet our main objective of providing value to our clients.”


6) Do you have any final thoughts?
"I would like to thank all of our clients in the region for their support. Relationships with our clients are top priority as is delivering the best solutions - we constantly strive to provide the highest levels of service, tailored to their needs. I would also like to thank them for the feedback that they have given to me since I joined MACH and I look forward to continuing our successful relationships."

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